The upward thrust and fall of Nirav Modi

The upward thrust and fall of Nirav Modi

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In November 2017, Nirav Modi (forty seven) moved into a sprawling corporate region of work in Lower Parel, Mumbai, to whisk his world industry empire from there. The region of work used to be on the Twentieth floor of a plush constructing. Even on the foremost day in the original region of work, Mr. Modi used to be considered working alongside with his delight in crew to make the following luxurious jewellery.

Nirav had the burning need and ambition to construct a globally identified Asian vogue jewellery keep, having boutiques on the high streets of vogue capitals. Till currently, there used to be no price or indication that he used to be furious about a huge ₹11500 crore rip-off, India’s supreme ever.

Early commence

Nirav literally procedure quiet. He speaks in a extraordinarily low voice. This 5.5 feet tall, slim blooming man with a receding hairline, has been a recluse.

Born in Antwerp, Belgium, the keep his of us now live, Nirav did his training there and, after throwing in the towel of Wharton, relocated to Bombay at the age of 19. “I used to be born to a household which is into diamonds for seven generations. As a young boy, I heard my father and grandfather talking about the commerce. I started working at the early age of 19 when I moved to Bombay to work for my uncle for 10 years in looking out for and selling polished diamonds,” Nirav Modi acknowledged in an interview to The Hindu in November closing 365 days, presumably his closing to the Indian media earlier than news of the rip-off broke.


In 2000, he ventured out on his delight in and started Firestar Diamond Global with 15 staff, looking out for and selling diamonds. In 2002, his company grew to alter into a jewelry contract manufacturer for a diamond customer. In 2005, he supplied a jewelry distribution and marketing industry from his supreme jewellery customer Fredrick Goldman in the U.S. “That gave us the model, the relationships, the account codes of the stores in the U.S.,” he acknowledged.

Expanding industry

In 2007, he supplied one other company called Sandberg & Sikorsky, which used to be the oldest bridal jewellery manufacturer selling to honest stores and used to be additionally into distribution to the U.S. militia.

“In 2009, with the chaotic monetary native climate, we obtained into a legitimate keep and expanded. So at that point, we opened marketing locations of work in Dubai, Hong Kong, and sourcing locations of work in Antwerp and manufacturing crops in Moscow and Johannesburg,” he acknowledged.


In 2009, unintentionally he obtained into luxurious vogue jewellery, which gave him an international determine. “I had a chum who wished me to thrill in a pair of earrings for her. The first time, I acknowledged no. After a few meetings I agreed and made a easy pair of earrings. She used to be very overjoyed. This inspired me and I certain to commence an Indian world luxurious jewellery keep,” Mr. Modi acknowledged.

Nirav keep

At the quit of 2010, when he used to be making the ‘hero jewellery share’ for the launch of his keep, Christy’s heard of it and they keep it up for auction. It used to be supplied for ₹16 crore in opposition to the contaminated mark of ₹12 crore. “It worked out nicely and we obtained worldwide recognition. In December 2010, we launched the Nirav Modi keep,” he acknowledged.

Retail stores

In March 2014, he ventured into retail stores, the foremost one at Defence Colony, Unique Delhi. Then he opened stores in Mumbai, Hong Kong, Unique York, London, Las Vegas, Honolulu, Beijing and Singapore. In all, 15 stores now.

His opinion used to be to commence 100 such stores by 2025, of which eighty five could well be out of doorways India.


Nirav Modi, whose clientèle incorporated these frequenting purple carpet events equivalent to the Oscars, does no longer blueprint the designs. “I talk the thinking and my folk sketch after which the delight in is made. I delight in each and every single jewellery, whether or no longer it is priced at ₹5 lakh or ₹5 crore,” he acknowledged.

His range starts at ₹2 lakh and the costliest one costs ₹One zero five crore. Most of his sequence is priced between ₹5 lakh and ₹20 lakh and he competes with Cartier and Tiffany & Co.


Just a few of his collections had been stretchable. “We’re identified for innovations. We manufacture stretchable bangles and rings. Here’s an innovation and engineering. Here’s the keep art meets science. So that is why my vogue jewellery is in ask,” he acknowledged.

Mr. Modi’s world industry used to be supported by his workshop in Kurla, suburban Mumbai.

A world citizen and a frequent traveller, his household lives in Unique York. Mr. Modi acknowledged his young folk are too young and are but to mediate what to thrill in.

The absolute best Asian vogue jeweller to race international, having a presence in the Bond Avenue of London or the golden space of Madison Squire, Nirav Modi now faces bleak future.

With the regulations keep to prefer up, Mr. Modi’s world industry has been flung into uncertainty.

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